Hindware Appliances, Somany Home Innovation Limited, Ripple series, Alexio series, Auto-clean chimneys, Filter-less chimneys, Energy-efficient chimneys, Flipkart, Smart automation, Motion sensors, Kitchen chimneys

Hindware Appliances launches new auto-clean chimneys on Flipkart

Hindware Appliances has joined forces with Flipkart to strengthen its e-retail business and consistently offer new products to their customers

Somany Home Innovation, makers of Hindware Appliances, has launched another futuristic range of auto-clean chimneys – Ripple and Alexio series, on Flipkart. The latest range of appliances offers advantages like advance level filtration, high suction speed and motion sensing, among others.

Amidst the ongoing disruption in the retail industry, virtual is the new way for brands to stay connected with their customers. Therefore, Hindware Appliances has joined forces with Flipkart to strengthen its e-retail business and consistently bring their new offerings to their customers. Both the Ripple and Alexio series auto-clean chimneys offer filter-less technology, maximum suction of 1200 m3/hr, thermal auto-clean, and energy-efficient LED lamp. The Ripple series comes in two sizes – 600 mm and 900 mm — and is equipped with metallic blower and motion sensors for ease of use. The Alexio series also offers three-speed touch control and a metallic oil collector.

Rakesh Kaul, CEO and whole time director, Somany Home Innovation, said, “As we continue to work in the new normal at Hindware Appliances, our top priority is to enrich our consumers’ lifestyle and give more power in the hands of consumers. The new range of kitchen chimneys Ripple and Alexio are designed to simplify lives with smart automation while offering industry-best features. Through our strategic association with Flipkart, we will continue to offer our consumer the widest and new generation range of appliances thereby enabling enhanced delight for our consumers.”

Hari G Kumar, senior director at Large Appliances, Flipkart, said, “As a homegrown e-commerce marketplace, Flipkart is committed to effectively cater to consumers’ changing requirements by working with ecosystem partners to expand our selection. While the demand for smart kitchen appliances have been on the rise since the past few years, the present COVID-19 pandemic has accelerated their adoption and Flipkart is pleased to partner with Hindware to offer millions of our consumers an expanded selection of the best-in-class kitchen appliances across all the serviceable pin codes. We are also making our selection more accessible and affordable through our various payment constructs such as No Cost EMI to make our consumers lives and time in the kitchen simpler and quicker."



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