Delhi-based OBL launches Duazzle and Magnifica in South India
Orient Bell Limited brings the best in tiling solutions from the capital to the southern part of the country, with their latest collections; while the Duazzle collection consists of stunning wall tiles, the Magnifica collection brings art to the floor
Creative and consumer-centric innovation lies at the heart of the latest offerings by Orient Bell Limited (OBL), manufacturers of ceramic and vitrified tiles for 40+ years. OBL launches superior range of tiles with their latest collections, Duazzle and Magnifica. The Duazzle Collection consists of stunning wall tiles while the Magnifica Collection brings art to your floors. The Duazzle name cues the two vital characteristics of their tiles, viz, durability and dazzling appeal. On the other hand, each floor tile from the Magnifica range is a work of art, showcasing mesmerising finishes and textures. The Duazzle and Magnifica collections have been curated and designed, keeping in mind the preferences of their consumers in South India. The colour shades and hues of each collection have been specially selected to appeal to their tastes.
The Duazzle range is for the wall. It comes with high specifications, staying true to its superior visual impact. The double firing process used while manufacturing each wall tile lends a dazzling finish to this range. Vital quality parameters such as strength is more than double, in comparison to other leading players. OBL touts their signature ‘Multiplica Effect’ in this range as well. With multiple options to choose from, customers can match their highlighter tiles, with their preferred colour in base tiles, leaving them spoilt for choice. Accompanying these impeccably designed wall tiles in 10”x15’’ size, are the matching floor tiles in 12”x12” size.
The Magnifica range is for the floor. With each floor tile as versatile as a piece of art, the Magnifica collection has something for everyone. The designs have been painstakingly curated based on inputs from customers across Karnataka, Tamil Nadu, Andhra Pradesh and Kerala. This range has a mix of eclectic finishes such as Glossy Marbles, Cement, Wood, Matte/ Slate, Metallic and Glint. The light and dark coloured offerings in these tiles cater to different interior aesthetic sensibilities. The intent behind the contemporary designs of the Magnifica range is to bring exciting variety to existing channel partners and relevance to the new partners. This range, launched in South India, offers 56 beautiful designs, with 37 tiles in 4"x2" size and 19 tiles in 2"x2" size, respectively.
While the remarkable Magnifica collection breathes new life through its creative designs, the Duazzle collection is a special launch for OBL and their channel partners, because of its varied finishes and durability.The launch of these two collections are a great proposition for the customers in South India, as it reduces transportation time and costs involved, in comparison to the usual supply locations of tiles in Gujarat. It also allows more flexibility in terms of selections and order sizes of these wall and floor tiles.
About Orient Bell Limited:
Orient Bell Limited (OBL) was established in 1977, with its base in New Delhi. The company is widely respected in the industry circles as a trusted and professional manufacturer of wall and floor tiles. It has a chain of signature showrooms to display its complete product range, and is privileged to be associated with the premier architects and builders of the country. In the recent past, OBL has seen an influx of new talent and leadership that’s bringing a breath of fresh air to the building and construction industry.