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Serta launches revolutionary iComfort mattresses in India

The mattresses are equipped with Serta’s patented iComfort technology.

Serta has launched its newest iComfort mattress collections in India – Cool Solace and Cool Sense. These mattresses are equipped with Serta’s patented iComfort technology, which has been well-received across the globe.
Every iComfort mattress features Serta’s Cool Action Gel, an advanced material infused with millions of gel beads, which responds to the body's individual needs for comfort, support, durability and temperature regulation. Heat build-up during the night can cause uncomfortable and restless sleep. Serta’s Cool Action Gel-infused material combines an open cell structure to significantly increase airflow and the ability to dissipate heat. Together these properties help whisk heat away from the body and enhance cooling comfort. 
Too much pressure build-up, while you sleep, can cause disruptive tossing and turning. Serta’s Cool Action Gel-infused material is uniquely designed to help reduce average body pressure while you sleep, which can help reduce tossing and turning for a deeper and more restful sleep.
Also, iComfort features Serta’s revolutionary Cool Action Gel Memory Foam. This is the world’s first material to infuse Cool Action MicroSupport gel into premium Visco-gel Foam, commonly known as memory foam for an extremely comfortable and supportive sleep surface, while helping to reduce the heat build-up that can be associated with memory foam mattresses. This material was developed after years of careful study and refinement of existing memory foam products.

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