Dezinetree designs the first Tokopedia office in India
The vibrant corporate office mimics the concept of interconnected islands with an industrial design aesthetic
Dezinetree recently designed the office for Tokopedia, a leading e-commerce company from Jakarta, Indonesia. The Tokopedia office focused on a new workspace setting based on integration, collaborations and transparency of spaces. Being their first office in India, Dezinetree fashioned a workspace that marks the company’s presence with prominence.
The main intent behind this design was to anticipate the ever-evolving needs of the business while creating a cohesive brand environment that embraces innovation, company culture and vision. The concept is derived from the archipelago of Indonesia, the origin country of Tokopedia. Archipelago are the cluster of islands in between the ocean, and in the office the different spaces like meeting rooms, collaboration areas and ancillary spaces represent the islands of Tokopedia. Together they form an archipelago which is distributed over the whole floor plate. Each space is thoughtfully designed with specific purpose and character.
Clean and uncluttered spaces are carved out from scratch, projecting energy, enthusiasm through amalgamation of contemporary looks and style. The setup is simple yet unique. From carpet to furniture, different hues of green, grey and a pinch of yellow render a unique tone to the whole floor plate. With the use of bright colours in the meeting rooms and exposed ceiling in the workstation areas, the office maintains the perception of wider spaces. With minimal and informal setup, this office is an interactive environment that not only takes care of corporate well-being but also offers a platform to socialise.
The ceiling design reflects the character of the flooring by using the same language of curves and form. They complement each other and maintain an industrial office aesthetics. The volume of the space is brought to human scale with the help of a floated ceiling which is beautifully interweaved between the clusters of meeting rooms, giving the whole space a more dynamic character. Simple lines with minutely detailed fixtures accentuate the atmosphere.
Name of the project: Tokopedia
Design & Build: Dezinetree
PMC: Cushman & Wakefield
Photographs: Sidharth Mehra Photography